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Buyers are very busy and hold much of the power nowadays. Proactive sales can be a tough job… Legacy selling techniques like cold calling just don’t seem to work as well. If it’s a great plan, executed brilliantly, by a talented sales rep and the results aren’t there, you’ve messed up somewhere. Proactive management requires a process that embraces and monitors all the critical elements to sales … Menu; ... 6 Proactive Sales Ideas. Sales Playbooks are a great tool for passing on the expertise of your more experienced reps to new or struggling reps. The problem is there. Five ways to help your team become proactive sales professionals. Proactive vs. Reactive Sales Techniques – What Makes You More Money? More from ‘The Tom Stuker Show’: For more Stuker techniques, order your copy of Stuker’s Guaranteed Sales Success Manual today! A proactive sales manager creates a Sales Playbook that describes best practices and solution options to common problems. 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